Website design might seem quite easy but creating a marketing website that makes money does require much more than creating a website that just looks good. One needs to consider things like what their potential visitors want and how best to design a website to display this information. Let’s face it you only have a few seconds once a visitor lands on your site to capture their interest and to read about what you have to offer them.

This article will discuss some tips on what you need to do to keep people’s interest so that they remain on your website and at least read what you have to solve their problems or address their desires.

1. What Do Your Website Visitors Want?

Before you even think about the design of your website you need to know what your visitors want and how you can address these needs or desires so that they will be interested in your products and/or services. Most of your visitors will arrive at your website via either a search engine link, advertising link or from another website. You need to know what search term they used or the information that caused them to click that link through to your site. What problem or desire are they trying to solve? You also need to be able to grab their attention very quickly as most people will only quickly scan a site before they click away.

2. Design Your Website To Capture Your Visitors Attention.

Once you know what your visitors want and how to address these needs you need to consider how to design your website to quickly attract their attention and have them continue to read your content. The more products and/or services you offer the harder this will be for you to do. The reason is that you need to be able to focus your visitors attention on something they want and not get them confused by offering them way too much information or too many products.

If you have multiple products it may be worthwhile creating separate pages for each of them and then driving traffic to these pages instead of just the main page of your website.

3. Single or Multiple Page Website?

As mentioned above if you only have one product then you can just use a one page website to focus your visitors attention. Squeeze pages and sales pages are good examples of one page websites. If you have multiple products then it is a good idea to have a separate page for each product. If your products compliment each other then you may be able to add links to the other pages of your website. Try not to give your visitor too many choices as this will only confuse them.

4. Plan Your Website Navigation.

Design your website so that people can easily navigate through it. If your website navigation is badly designed then some people will give up and leave before they purchase your products or sign up to your services. A good rule of thumb is to make it as simple as possible and to allow people to easily go back if they want to verify something they previously read before purchase. Remember the smallest things can can put people off.

5. Design of Your Website.

Once all of the above have been considered it time to consider the design of your website. A good design will make the difference between a money making website and one that may not make you any money. A good design should fit your business branding and not just look pretty. In fact it does not have to look pretty at all but needs to create a certain feel to your website. Colors, for example, need to be considered as different colors can reflect different moods and can help build up your trust in the eyes of your visitor.
So before you create a website think about who really are your visitors and what do they want. Then you can design a website that meets these needs and desires and also sets the mood for people to trust you enough to buy you products or sign up for your services. For more information http://www.superteammarketing.com

Article Source: http://ezinearticles.com/?Marketing-Websites—5-Tips-For-Achieving-a-Money-Making-Website&id=4654839

Please consider buying me a coffee if you find my content useful.

Bookmark and Share

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

AFFILIATE DISCLOSURE:

It is advisable to assume that any mention of a product or service on this website is made because there exists, unless otherwise stated, a material connection between the product or service owners and this website and should you make a purchase of a product or service described here the owner of this website or the content providers of this website may be compensated. To learn more please Click Here.

Tagged with: • • • •

Filed under: Internet Marketing • Website Design

Like this post? Subscribe to my RSS feed and get loads more!